[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.aztenis.cz\/4-overene-rady-jak-zvysit-navstevnost-vasich-webovych-stranek\/#Article","mainEntityOfPage":"https:\/\/www.aztenis.cz\/4-overene-rady-jak-zvysit-navstevnost-vasich-webovych-stranek\/","headline":"4 ov\u011b\u0159en\u00e9 rady, jak zv\u00fd\u0161it n\u00e1v\u0161t\u011bvnost va\u0161ich webov\u00fdch str\u00e1nek","name":"4 ov\u011b\u0159en\u00e9 rady, jak zv\u00fd\u0161it n\u00e1v\u0161t\u011bvnost va\u0161ich webov\u00fdch str\u00e1nek","description":"Pokud jste si i vy v ned\u00e1vn\u00e9 dob\u011b zalo\u017eili sv\u016fj blog, e-shop \u010di jinou webovou str\u00e1nku, jist\u011b jste p\u0159i\u0161li na to, \u017ee p\u0159il\u00e1kat n\u00e1v\u0161t\u011bvn\u00edky pr\u00e1v\u011b na v\u00e1\u0161 web nen\u00ed nic jednoduch\u00e9ho. V dne\u0161n\u00ed dob\u011b je internet p\u0159ehlcen velkou spoustou informac\u00ed, a pokud chceme vynikat, stoj\u00edme p\u0159ed nelehk\u00fdm \u00fakolem. Pokud chceme m\u00edt \u00fasp\u011b\u0161n\u00fd web, je pot\u0159eba...","datePublished":"2019-09-26","dateModified":"2023-05-22","author":{"@type":"Person","@id":"https:\/\/www.aztenis.cz\/author\/#Person","name":"","url":"https:\/\/www.aztenis.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/325464d7e09ffe52889ba6983accc5cdb65d0a54acd9a25cd7e409bd3eba713a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/325464d7e09ffe52889ba6983accc5cdb65d0a54acd9a25cd7e409bd3eba713a?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"aztenis.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.aztenis.cz\/wp-content\/uploads\/img_a354146_w3185_t1568556026.png","url":"https:\/\/www.aztenis.cz\/wp-content\/uploads\/img_a354146_w3185_t1568556026.png","height":0,"width":0},"url":"https:\/\/www.aztenis.cz\/4-overene-rady-jak-zvysit-navstevnost-vasich-webovych-stranek\/","about":["Web"],"wordCount":461,"articleBody":"Pokud jste si i vy v ned\u00e1vn\u00e9 dob\u011b zalo\u017eili sv\u016fj blog, e-shop \u010di jinou webovou str\u00e1nku, jist\u011b jste p\u0159i\u0161li na to, \u017ee p\u0159il\u00e1kat n\u00e1v\u0161t\u011bvn\u00edky pr\u00e1v\u011b na v\u00e1\u0161 web nen\u00ed nic jednoduch\u00e9ho. V dne\u0161n\u00ed dob\u011b je internet p\u0159ehlcen velkou spoustou informac\u00ed, a pokud chceme vynikat, stoj\u00edme p\u0159ed nelehk\u00fdm \u00fakolem. Pokud chceme m\u00edt \u00fasp\u011b\u0161n\u00fd web, je pot\u0159eba dodr\u017eovat n\u011bkolik jednoduch\u00fdch pravidel.
 
 1. Neot\u0159el\u00fd obsah
 Nic nep\u0159il\u00e1k\u00e1 n\u00e1v\u0161t\u011bvn\u00edky na v\u00e1\u0161 web \u00fa\u010dinn\u011bji, ne\u017e origin\u00e1ln\u00ed obsah. Text nikdy nekop\u00edrujte. Naprostou samoz\u0159ejmost\u00ed, a z\u00e1rove\u0148 i nutnost\u00ed, je dodr\u017eov\u00e1n\u00ed autorsk\u00fdchpr\u00e1v (v\u010detn\u011b obr\u00e1zku!). Pokud m\u00e1te e-shop, nepou\u017e\u00edvejte k produkt\u016fm obr\u00e1zky z fotobank. Va\u0161emu e-shopu to jen strhne na d\u016fv\u011bryhodnosti. Naopak pokud \u010derp\u00e1te text z jin\u00e9 str\u00e1nky, pou\u017e\u00edvejte citace. Dokonce citace mohou zv\u00fd\u0161it i d\u016fv\u011bryhodnost va\u0161ich str\u00e1nek. \u010cten\u00e1\u0159i si mohou v\u00e1mi zmi\u0148ovan\u00e9 informace snadno ov\u011b\u0159it.
 2. SEO
 Nejsp\u00ed\u0161 jste u\u017e o t\u00e9hle zkratce sly\u0161eli, a pokud si i tak mysl\u00edte, \u017ee se bez n\u00ed v\u00e1\u0161 web obejde, jste na omylu. Spr\u00e1vn\u011b nastaven\u00e9 SEO, neboli optimalizace pro vyhled\u00e1va\u010de, je jednou z nejd\u016fle\u017eit\u011bj\u0161\u00edch a nejpodstatn\u011bj\u0161\u00edch v\u011bc\u00ed. N\u00e1v\u0161t\u011bvnici na v\u00e1\u0161 web p\u0159ich\u00e1zej\u00ed p\u0159ev\u00e1\u017en\u011b z vyhled\u00e1va\u010d\u016f, tud\u00ed\u017e budete jen sami proti sob\u011b, pokud v\u00e1s budou vyhled\u00e1va\u010de p\u0159ehl\u00ed\u017eet.
 3. Reklama
 
 Jist\u011b u\u017e jste si v\u0161imli, \u017ee podstatn\u00e9 zv\u00fd\u0161en\u00ed n\u00e1v\u0161t\u011bvnosti str\u00e1nek nastane, pokud si zaplat\u00edte n\u011bjakou reklamu. V dne\u0161n\u00ed dob\u011b si m\u016f\u017eete vybrat, zda chcete reklamu na Facebookov\u00fdch str\u00e1nk\u00e1ch, r\u00e1diu, televizi apod. R\u016fzn\u00e9 metody reklamy se od sebe li\u0161\u00ed jak cenou, tak i c\u00edlovou skupinou u\u017eivatel\u016f. Z\u00e1le\u017e\u00ed u\u017e na n\u00e1s, kolik jsme ochotni do reklamy investovat. Na pam\u011bti bychom ov\u0161em m\u011bli m\u00edt, \u017ee nejlep\u0161\u00ed reklamou jsou sami lid\u00e9, tud\u00ed\u017e by m\u011blo b\u00fdt samoz\u0159ejmost\u00ed vst\u0159\u00edcn\u00e9 chov\u00e1n\u00ed v\u016f\u010di n\u00e1v\u0161t\u011bvn\u00edk\u016fm webu.
 
 4. Design webu
 
 A\u0165 u\u017e si to sami p\u0159izn\u00e1te, nebo ne, prvn\u00ed dojem je nejd\u016fle\u017eit\u011bj\u0161\u00ed. P\u0159\u00edchoz\u00ed n\u00e1v\u0161t\u011bvn\u00edk mus\u00ed m\u00edt d\u016fv\u011bru ve v\u00e1\u0161 web a v informace na n\u011bm uveden\u00e9. Pokud d\u016fv\u011bru nem\u00e1, web nespokojen\u00fd opou\u0161t\u00ed, proto p\u0159i tvorb\u011b designu pamatujte, \u017ee m\u00e9n\u011b je n\u011bkdy v\u00edce a \u0161et\u0159ete nap\u0159. r\u016f\u017eov\u00fdmi blikaj\u00edc\u00edmi texty.
                                                                                                                                                                                                                                                                                                                                                                                         5\/5 - (1 vote)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"4 ov\u011b\u0159en\u00e9 rady, jak zv\u00fd\u0161it n\u00e1v\u0161t\u011bvnost va\u0161ich webov\u00fdch str\u00e1nek","item":"https:\/\/www.aztenis.cz\/4-overene-rady-jak-zvysit-navstevnost-vasich-webovych-stranek\/#breadcrumbitem"}]}]